Engineering Precision. Scaling Boundaries. Crafting Trust.
Live Furniture was forged on a single mandate: bridging 30 years of global financial and project-execution discipline with uncompromising heavy-duty furniture manufacturing.
The Founder's Profile & Vision
Directing large-scale B2B manufacturing, heavy-industry operations, and multi-state mega-plant execution.
Rajarajan Krishnamoorthy
Industrial Entrepreneur & Financial Strategist
“I am an industrial entrepreneur and financial strategist with 30 years of global experience bridging corporate finance, large-scale manufacturing, and mega-project execution.”
Currently, I am the Founder of Live Furniture, where I have scaled a regional woodworking venture into a multi-state, ZED-certified B2B manufacturing enterprise. We are currently expanding our industrial footprint with a high-volume automated mega-plant across Plots 73 & 74 in the Siddipet MSME Park, Telangana.
Prior to founding Live Furniture, I spent over two decades directing financial operations, consortium funding, and supply chains for high-profile ventures across India and the Middle East.
Executive MBA (IIT Jodhpur)
Indian Institute of Technology, Jodhpur · Currently Pursuing
Dual CMA (USA & India)
IMA USA & ICWAI (Cost & Management Accountants)
M.Com & CA (Inter)
Master of Commerce & Chartered Accountancy Intermediate
B.Com · Department Topper
Bachelor of Commerce · University / Department Rank 1
Global Project Finance & Strategy
Executed 50+ Detailed Project Reports (DPRs) and credit risk analyses for Bank of Baroda (Middle East) and the SBI State Head Office CGM committee across diverse global industries.
Middle East Leadership (2009–2018)
Served as Finance Director for Catalyst Vivadas (UAE Military MEP contracting), managed Nokia's VRP global supply chain with Techmart Telecom FZCO, and spearheaded consortium finance for Oscar Cinemas' multiplex expansion.
Heavy Industry & Woodworking Scale
Directed ₹100cr+ financial operations for Gasha Steels, and led large-scale factory mechanization and international exports for TipTop Furniture Group (executing turnkey projects for Indian airports and Rado showrooms in KSA).
“I am passionate about zero-defect manufacturing, continuous operational improvement, and building sustainable, long-term B2B partnerships.”
— Rajarajan Krishnamoorthy · Founder, Live Furniture
A Decade of Manufacturing Growth
From foundational roots in Malappuram to state-of-the-art automated production in Kanjikode and the upcoming Siddipet Megaproject.
The Foundation in Malappuram
Our journey commenced in 2014 operating from a leased manufacturing premise. We established early market authority by engineering solid and modular wooden furniture for Kerala and adjacent Tamil Nadu border districts.
Six years of rigorous process optimization, tight raw material control, and product-line diversification cemented our reputation for unwavering structural durability.
Industrial Facility at Kanjikode
March 2020 marked our transition to a fully owned, customized manufacturing plant in Palakkad's industrial corridor, integrating industrial automation with master joinery.
In-house kiln seasoning strictly keeping moisture to 8%–10%.
Positive-pressure micro-filtered paint bays for mirror-smooth PU coats.
Multi-axis CNC routing maintaining ±0.2 mm component tolerances.
Government & Quality Recognition
Kerala “Mission 1000” Selection
Selected under the Government of Kerala's prestigious Mission 1000 initiative recognizing high-growth industrial manufacturing units.
MSME ZED Certification
Achieved ZED Bronze Certification with all core milestones completed awaiting official ZED Silver for zero-defect production.
The Siddipet Megaproject
Plots 73 & 74, Siddipet MSME Park, Telangana
To provide rapid supply to multi-brand dealer networks across Telangana, Karnataka, Andhra Pradesh, and Maharashtra, construction is underway for our second automated mega-plant.
Spread across Plots 73 & 74, engineered for high-throughput automated panel processing and institutional solid wood lines.
Where automation meets Master Joinery
Live Furniture is a specialized B2B enterprise supplying load-bearing solid wood and precision-engineered panel furniture. We partner directly with premium multi-brand retail showrooms, architects, and corporate infrastructure projects.
Automated CNC Lines
Multi-axis computerized layout modeling ensuring repeatable accuracy and zero structural deviations across bulk consignments.
Heavy Structural Joinery
Precision mortise-and-tenon and mechanical dovetail joints engineered to withstand institutional wear and generation-spanning load.
Clean-Air Finishing
Positive-pressure, clean-air finishing bays delivering dust-free, high-durability NC sealer and polyurethane coats.
BIS Standard Protocols
Rigid compliance with Bureau of Indian Standards specifications governing wood moisture, adhesive bonding, and load safety.
The Preferred Industrial Partner
“To be the most trusted and preferred B2B industrial partner in the furniture manufacturing sector, recognized for setting benchmarks in structural integrity, advanced machinery integration, and sustainable engineering.”
Precision Engineering
Seamlessly combining high-capacity CNC automation with generational woodworking expertise.
B2B Empowerment
Empowering showroom dealers and institutional buyers with unmatched supply consistency and cost optimization.
Asset Longevity
Building heavy-duty pieces that excel in real-world load-bearing capacity and environmental stability.
Zero-Defect Quality
Cultivating a safety-first, zero-defect ecosystem across every stage of processing and dispatch.
Ready to furnish your next project at scale?
Partner with a manufacturer that delivers uncompromised design consistency and bulk supply reliability. Talk to our team today.